Instructor
Sean Harrington
Sean is the Founder and General Manager of Notemeal – a software ecosystem creating a new fueling experience for athletes, connecting them with their sports dietitian and chef(s) to increase performance through nutrition.
Farah Momen
Farah Momen is an entrepreneurship connector, practitioner, and program leader. She is the Founder and FoodX designer at Bondhu.
Description
Practical examination of marketing from startups to nonprofits, including opportunities to gain hands-on, applicable experience, emphasizing the mindset and skillset to apply marketing principles. Consumer behavior, market research, audience targeting and segmentation, positioning, digital marketing, and the elements of the marketing mix. Importance of personal branding and the application of marketing principles in professional settings.