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SUMMARY:Entrepreneurial Workshop: Primary Market Research (Recording available)
DESCRIPTION:In this workshop on primary market research (PMR)\, we will provide a brief overview of the full range of qualitative and quantitative research techniques for entrepreneurs and innovators to build knowledge about their target customer. We will do a skills clinic on two techniques: detailed interviews and landing page tests.  We will also briefly cover cold emailing and networking to get research subjects. \nThis session is led by Prof. Elaine Chen\, Director of the Derby Entrepreneurship Center. \nHosted by the Derby Entrepreneurship Center (DEC). \nThis Entrepreneurial Workshop Series is part of the Tufts Venture Accelerator. Full time accelerator cohort members will be in-person – everyone else is welcome to join by Zoom. \n\nREVIEW SLIDES\nVIEW RECORDING
URL:https://derbyecenter.tufts.edu/event/workshop-pmr/
LOCATION:Joyce Cummings Center\, 177 College Ave\, Medford\, 02155\, United States
CATEGORIES:Workshops,TVA22
ATTACH;FMTTYPE=image/jpeg:https://derbyecenter.tufts.edu/wp-content/uploads/2022/06/2022-06-23-PMR.jpg
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