Fireside Chat With Caleb Dean, Writer, Educator, Small Business Owner & Advisor

Join us in a fireside chat with Caleb Dean, writer, educator, small business owner, and advisor to talk about the critical role that customer discovery and primary market research plays in design, small business creation, organizational transformation and more.

About Caleb Dean

Caleb has worked in rural economic development and conflict resolution with diverse groups of stakeholders in Western Massachusetts, Eastern Oregon, and the interior West. He started and designed a co-working office space in his hometown that’s been in business since 2008. He also runs Cambridge Naturals, a 48 year old natural products retail business with his wife in Cambridge and Boston which they have helped double in sizxe over the last eight years. He has worked with a multitude of creative, passionate individuals, teams, and groups to drive positive change and increase the value of their endeavors.

Caleb holds a BS in Environmental Design from UMass Amherst and an MBA from Presidio Graduate School.

This is an Inside the Classroom event hosted by Professor Elaine Chen, who teaches ENT100 Entrepreneurship and Business Planning.